Post Holdings Shopper Marketing Communications Associate - Lakeville in Lakeville, Minnesota
Post Consumer Brands is hiring a Shopper Marketing Communications Associate to support brand building programs at key retailer accounts. The purpose of this role is to execute the day-to-day execution of Shopper Marketing programs, as directed by the Shopper Marketing team. These programs can include both in-store and online tactics. Candidate should have a familiarity with consumer purchase behavior.
Candidate must be comfortable working with cross-functional teams in brand marketing, shopper marketing, sales and consumer insights and externally, with partners and agencies on concurrent projects. Candidate needs to be driven with a high bias for action.
Collaborate with brand, sales/customers, and agencies to integrate shopper efforts with other activation types
Work directly with agencies, 3rd party vendor relationships, and strategic partnerships to flawlessly execute approved programs
Communicate shopper programming plans and impact, primarily via program sell in with customers, integrated marketing calendars, and post program reporting
Flawlessly execute shopper programs, including measuring and analyzing program effectiveness
Maintain several budgets to ensure cross functional alignment
Education: BA required
Experience: Minimum of 2 years of experience, Marketing, Brand or Retailer preferred
Ability to triage needs based on urgency
Ability to de-code and interpret quantitative data
Motivated and results-oriented
Ability to communicate effectively
Strong organizational skills and detail orientation
Ability to work along cross-functional teams with strong project management skills
Knowledge of consumer path to purchase
Ability to effectively manage third-party (supplier) resources
Prior experience with 3rd party providers, including Kroger 84.51, Quotient, Inmar, Ibotta, Catalina, and the News America suite is a plus
Work Structure: Reports to and takes work direction from the Shopper Marketing Manager.
Internal: Contact with numerous functional areas in corporate office
External: Primary external contact is with retailer and third party vendors.
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.